{"id":17905,"date":"2015-04-06T23:13:19","date_gmt":"2015-04-06T20:13:19","guid":{"rendered":"http:\/\/balarisi.org\/?p=17905"},"modified":"2015-04-09T11:56:16","modified_gmt":"2015-04-09T08:56:16","slug":"erzurum-piyasasinda-bal-pazarlama-sorunlari-ve-bal-tuketim-aliskanliklari","status":"publish","type":"post","link":"https:\/\/www.beyazkovan.com\/?p=17905","title":{"rendered":"Erzurum piyasas\u0131nda bal pazarlama sorunlar\u0131 ve bal t\u00fcketim al\u0131\u015fkanl\u0131klar\u0131"},"content":{"rendered":"<p><strong>Dilek Kabakc\u0131<\/strong><br \/>\nY\u00fcksek Lisans Tezi, Atat\u00fcrk \u00dcniversitesi \/ Fen Bilimleri Enstit\u00fcs\u00fc \/ Zootekni B\u00f6l\u00fcm\u00fc \/ Zootekni Anabilim Dal\u0131, 2010, 75 s.<br \/>\nTEZ NO: <strong>284250<\/strong><br \/>\n<!--more--><span style=\"color: #ff6600;\"><a style=\"color: #ff6600;\" href=\"https:\/\/tez.yok.gov.tr\/UlusalTezMerkezi\/tarama.jsp\" target=\"_blank\">Sorgu Penceresine TEZ NO\u2019yu yazarak Ayr\u0131nt\u0131l\u0131 Bilgi ve PDF d\u00f6k\u00fcmana ula\u015fmak i\u00e7in t\u0131klay\u0131n\u0131z <\/a><\/span><\/p>\n<p><strong>\u00d6ZET<br \/>\n<\/strong> Erzurum y\u00f6resinde, bal t\u00fcketim al\u0131\u015fkanl\u0131klar\u0131n\u0131 ve bal pazarlama sorunlar\u0131n\u0131 belirlemek amac\u0131yla, 1-31 Mart 2010 tarihleri aras\u0131nda, bir anket \u00e7al\u0131\u015fmas\u0131 yap\u0131lm\u0131\u015ft\u0131r. Ankete kat\u0131lan 105 t\u00fcketiciye ait veriler, bal sat\u0131n al\u0131rken dikkat ettikleri hususlardan, bal tercihlerinden ve sa\u011fl\u0131k a\u00e7\u0131s\u0131ndan bal\u0131n faydalar\u0131ndan elde edilmi\u015ftir.De\u011ferlendirme sonu\u00e7lar\u0131na g\u00f6re; t\u00fcketicilerin %46,66\u2019n\u0131n y\u0131lda 5 kg bal t\u00fcketti\u011fi ve g\u00fcnl\u00fck beslenmelerinde mutlaka bal kulland\u0131klar\u0131 belirlenmi\u015ftir. T\u00fcketicilerin bal al\u0131rken fiyat, marka, bolge, tat, koku ve renkten daha \u00e7ok kalitesine ve \u00fcretildi\u011fi kayna\u011fa \u00f6nem verdikleri belirlenmi\u015ftir. T\u00fcketicilerin \u00e7o\u011funun (%60,95) bal t\u00fcketiminde s\u00fczme bal tercih ettikleri tespit edilmi\u015ftir.T\u00fcketicilerin bal sat\u0131n alma ve t\u00fcketim al\u0131\u015fkanl\u0131klar\u0131nda markaya \u00f6nem vermemeleri, bal \u00fcretimi ve pazarlamas\u0131 a\u00e7\u0131s\u0131ndan olumsuz bir durumu ortaya \u00e7\u0131karm\u0131\u015ft\u0131r.<br \/>\n<strong>Anahtar Kelimeler: <\/strong> Bal pazarlama sorunlar\u0131; bal t\u00fcketimi; t\u00fcketim al\u0131\u015fkanl\u0131klar\u0131<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Dilek Kabakc\u0131 Y\u00fcksek Lisans Tezi, Atat\u00fcrk \u00dcniversitesi \/ Fen Bilimleri Enstit\u00fcs\u00fc \/ Zootekni B\u00f6l\u00fcm\u00fc \/ Zootekni Anabilim Dal\u0131, 2010, 75 s. TEZ NO: 284250<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_bbp_topic_count":0,"_bbp_reply_count":0,"_bbp_total_topic_count":0,"_bbp_total_reply_count":0,"_bbp_voice_count":0,"_bbp_anonymous_reply_count":0,"_bbp_topic_count_hidden":0,"_bbp_reply_count_hidden":0,"_bbp_forum_subforum_count":0,"footnotes":""},"categories":[37],"tags":[],"class_list":["post-17905","post","type-post","status-publish","format-standard","","category-yuksek-lisans-tezleri","yazarlar-dilek-kabakci","anahtarkelimeler-anket","anahtarkelimeler-bal-tuketim-aliskanliklari","anahtarkelimeler-erzurum","anahtarkelimeler-tuketici-aliskanligi","anahtarkelimeler-tuketici-anketi"],"_links":{"self":[{"href":"https:\/\/www.beyazkovan.com\/index.php?rest_route=\/wp\/v2\/posts\/17905","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.beyazkovan.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.beyazkovan.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.beyazkovan.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.beyazkovan.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=17905"}],"version-history":[{"count":1,"href":"https:\/\/www.beyazkovan.com\/index.php?rest_route=\/wp\/v2\/posts\/17905\/revisions"}],"predecessor-version":[{"id":17906,"href":"https:\/\/www.beyazkovan.com\/index.php?rest_route=\/wp\/v2\/posts\/17905\/revisions\/17906"}],"wp:attachment":[{"href":"https:\/\/www.beyazkovan.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=17905"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.beyazkovan.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=17905"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.beyazkovan.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=17905"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}